Zestron Precision Cleaning Sdn. Bhd. (also known as ZESTRON South Asia), the global leader in precision cleaning solutions within the electronics industry, headquartered in Ingolstadt, Germany, today announced the appointment of Kenneth Lee Yew Loon as the new General Manager for South Asia. This change is effective as of January 29, 2024. Kenneth succeeds James Yeoh, who retired after thirteen (13) years of service with the company. The company values and appreciates the market positioning that was achieved by ZESTRON South Asia during James’ tenure as manager.

Kenneth brings with him more than 30 years of professional experience in the chemical industry in South Asia. His success, particularly in sales processes and the creation and implementation of business development strategies, will lead the entire ZESTRON South Asia team into a future marked with expansive success. In Kenneth’s own words, “I’m very excited to be on board and I look forward to working with everyone to achieve our goals. I am confident and optimistic that, as a united team, we will overcome any challenges that come our way. Beyond that, I would like to express my appreciation to Harry for the opportunity for me to lead the South Asia team on this exciting journey and thank everyone for their support.”

In his new position as General Manager, Kenneth will oversee the business development and general operations of the South Asia region in line with ZESTRON’s global strategy. He will also work to grow the business further with the newly acquired industrial land in the highly anticipated Penang Technology Park. Additionally, Kenneth will take on the role of Sales Director on an interim basis.

President Harald Wack commented on the appointment, “I am pleased that Kenneth has agreed to join us. His broad business experience will make him a very important addition to ZESTRON as we look forward to achieving our corporate objectives together.”

For more information about ZESTRON, please visit: https://www.zestron.com/my