Emil Otto GmbH and Feinhütte Halsbrücke GmbH will support each other in sales and product development. Both companies will include partner products in their product range and introduce products that have been developed together to the market. A joint trade show appearance at productronica is also scheduled, as well as additional marketing and sales activities.
Both companies have had many parallels in their corporate history, strongly influenced by German post-war history. On the one side, the flux manufacturer Emil Otto GmbH, founded in Magdeburg and arrived in Eltville in the 1960s after the turmoil of war and several relocations, and reunited with the original company in Magdeburg in 1991. On the other side is the traditional Feinhütte Halsbrücke GmbH, which had to make a fresh start after the German reunification in 1992. “Not only the long-standing history of both companies and the knowledge and experience, but also the understanding of products and quality characterise both companies”, says Markus Geßner, Marketing and Sales Manager of Emil Otto GmbH.
At present, Feinhütte Halsbrücke offers a wide range of different soft solders for all common applications. The product portfolio includes soft solders for standard temperature profiles as well as for the low and high temperature range. The quality of the solders is of great importance. For example, only metals with a minimum purity of 99.9% are generally used to produce lead-free soft solders. Customers can obtain ingots, bars and many other formats that can be used in all common wave, selective and hot-air tinning systems. Solder wires are also produced. These can be supplied in various diameters, as solid or flux-filled wire.
Both companies have agreed to include products from their respective partners in their own product range. A joint product brochure is being developed. “As a manufacturing soldering company, Feinhütte Halsbrücke works according to the same principle as Emil Otto: quality is essential and is upheld thanks to excellent source materials and a great deal of effort in research and product development. That’s why we have embarked on this partnership,” explains Geßner. Tobias Patzig, authorized signatory of Feinhütte Halsbrücke adds: “We have been working together for several years and therefore know each other’ s qualities. We are convinced that with our solders and Emil Otto fluxes we can generate a high added value for our customers”.
During productronica 2019, both companies will present themselves with a joint trade show appearance in hall A4 at booth 420.